Uber should expand its areas of coverage

Since its launch in Bangladesh back in 2016, ridesharing app service Uber has proven to be convenient, inexpensive and safe for most of the passengers in the country. Through the app on their phones, with few clicks, anyone can hire a private vehicle that can pick him or her from a location and drop the individual off at the desired destination. But the reality is Uber's service is available only in the city areas like Dhaka, Chattogram and Sylhet. Uber cannot be used to travel outside these areas. The company should introduce a service that will allow passengers to hire its vehicles and go to destinations outside the main cities.

Radia Afrin Oney

BBA Department, East West University

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