Cisco Wednesday deepened its commitment to Bangladesh with the launch of Cisco START- a new initiative specifically designed to help Bangladesh's small and medium businesses (SMBs) build their digital foundation.
This initiative is a demonstration of Cisco's commitment to accelerate Bangladesh's digital transformation and showcase how digitisation can fuel economic growth, world-class innovation, sustainable competitiveness, and prosperity, said a statement.
"Cisco will work with corporate bodies and businesses to grow GDP, create new jobs, empower future workforce, build smart cities, which will enable better quality life for the people of Bangladesh," the statement added.
SMEs in Bangladesh accounted for more than 99 per cent of private sector industrial establishments and employ 70 per cent-80 per cent of the nonagricultural labor force contributing to over one-third of industrial value-added to gross domestic product (GDP).
With Bangladesh looking to drive growth through digitisation, SMBs have become an essential component of the country's digital transformation journey. However, SMBs face challenges such as access to right technology, lack of skill sets as well as high entry cost that limit their ability to scale and seize opportunities provided by digitization.
Announcing the launch, Mr. Sameer Garde, President, Cisco India & SAARC said: Cisco's association with Bangladesh is over two decades old, and over time it has become an important market for us.
We are excited to be a part of Bangladesh's digital journey and help further the government's vision to fuel economic growth, world-class innovation, sustainable competitiveness, and prosperity.
"The launch of Cisco START demonstrates our commitment to accelerate digitisation of SMBs in Bangladesh," he said.
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