Smaato makes two key industry leader hires

FE Desk

Smaato has made two key strategic hires to manage their expansion in the Asia-Pacific (APAC) region.

The leading global real-time advertising platform for mobile publishers and app developers announced this in a Media OutReach-forwarded statement on Tuesday.

Of the key hires of Alex Khan and Tobby Williams, the former will serve as Managing Director APAC, and the latter as Senior Director Demand Business Development APAC, the statement said.

"We are honoured that we were able to attract two digital marketing leaders to join and help us further expand into the APAC region," said Glenn Fishback, Chief Revenue Officer at Smaato.

"Over the last eight years, Smaato has created a great foundation in APAC. We are now uniquely positioned to build upon the successes with these key hires."