Survival of entrepreneurs

Getting a job has been more difficult. This is one of the reasons why the workforce now-a-days is leaning more towards entrepreneurship. It gives entrepreneurs the freedom they would not find in traditional jobs.

The reality is setting up a new business and surviving have become more challenging these days. An entrepreneur primarily faces the basic survival problems like funding and promotion. The big firms are a big threat. They often follow tricks and strategies to throw out the newbies.

If an entrepreneur is a pioneer, he or she surely enjoys the edge but not for long. Interested parties are always sniffing for opportunities. Big firms will copy the idea and make it even better with their greater range of resources.

Does this mean we should not pursue our dreams? Great entrepreneurs can change the world. With hard work, commitment and dedication anything can be achieved.

Koushik Ahmed

School of Business and Economics

North South University, Dhaka

[email protected]