65 ISIS food products to be available within three years
Wednesday, 15 October 2008
FE Report
ISIS- a world-renowned manufacturer of low-calorie, low-fat healthy food products has started marketing its merchandises in Bangladesh.
The Danish Brand of the food item made debut at the Gulshan outlet of Agora in the city Tuesday.
Chairman of ISIS Foods Bangladesh and Managing Director of Rahimafrooz Superstores Niaz Rahim unveiled the products through a formal launching ceremony. General Manager of ISIS Foods Bangladesh Peter Dam was also present on the occasion.
The low-calorie jam and jelly manufactured by ISIS will initially be available at a price of Tk. 54.00 while the sweeteners coming in packets containing 25 sachets each will cost Tk.50.00.
Within a few days, the 3 kg packets of ISIS low-GI rice will also hit the market while twelve more varieties of ISIS items including ISIS ketchup, biscuit, ice cream and fruit juice will also be available soon.
Within the next three years, the company hopes to bring 65 such varieties of products of the same brand name in the local market.
A Danish- Bangladesh joint venture, ISIS Foods Bangladesh started its operation in March last year.
Originally incepted in Denmark in 1993, ISIS products have secured substantial market in Sweden, Spain, Denmark, Norway, Poland and other European countries.
ISIS- a world-renowned manufacturer of low-calorie, low-fat healthy food products has started marketing its merchandises in Bangladesh.
The Danish Brand of the food item made debut at the Gulshan outlet of Agora in the city Tuesday.
Chairman of ISIS Foods Bangladesh and Managing Director of Rahimafrooz Superstores Niaz Rahim unveiled the products through a formal launching ceremony. General Manager of ISIS Foods Bangladesh Peter Dam was also present on the occasion.
The low-calorie jam and jelly manufactured by ISIS will initially be available at a price of Tk. 54.00 while the sweeteners coming in packets containing 25 sachets each will cost Tk.50.00.
Within a few days, the 3 kg packets of ISIS low-GI rice will also hit the market while twelve more varieties of ISIS items including ISIS ketchup, biscuit, ice cream and fruit juice will also be available soon.
Within the next three years, the company hopes to bring 65 such varieties of products of the same brand name in the local market.
A Danish- Bangladesh joint venture, ISIS Foods Bangladesh started its operation in March last year.
Originally incepted in Denmark in 1993, ISIS products have secured substantial market in Sweden, Spain, Denmark, Norway, Poland and other European countries.