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Apple CEO in China ahead of Shanghai store opening

Thursday, 21 March 2024



SHANGHAI, Mar 20 (AFP): Apple CEO Tim Cook was on a China charm offensive Wednesday ahead of a new flagship Shanghai store opening, weeks after a report suggested the company's sales in the country slumped at the start of 2024.
Cook posted a video compilation on Chinese social media platform Weibo that featured him strolling in Shanghai's Bund area, taking selfies and eating soup dumplings with Chinese actor Zheng Kai.
"I'm always so happy to be back in this remarkable city," he wrote in an accompanying caption in Chinese and English.
Apple will on Thursday open an eighth store in Shanghai, China's most populous city and its financial hub. Cook's visit comes as worries grow around Apple's market share in the world's second-largest economy.