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Bollywood has healthy competition: Abhishek

Friday, 12 March 2010


MUMBAI, Mar 11: Cinestar Abhishek Bachchan today said Bollywood was witnessing a healthy competition and it will continue to remain so in future also.
Abhishek, who was today named the brand ambassador for Direct to Home (DTH) TV of Videocon, told mediapersons here that he did not find anything wrong in Bollywood stars endorsing the DTH players with Shah Rukh Khan promoting Dish TV, Aamir Khan Tata Sky and Saif Ali Khan Airtel Digital TV.
'Its now a Bachchan in the world of Khans', he said when a mediaperson asked why Videocon did not woo another Khan star, Salman Khan.
A spokesperson of Bharat Business Channel (BBCL) (The DTH arm of Videocon), replying to the same question, said his company found Abhishek to be the best star to promote their DTH offering.
Abhishek, who had been using the videocon DTH for nearly a month, said the picture signals were 30 to 40 per cent better when the relay was directly through the Satellite Television of Videocon, instead signals routed through Set Top Boxes. --Internet

Abhishek also did not find any clash of interest with Shah Rukh Khan, who is promoting the Consumer Electronic appliances of Videocon. Both are entirely a different category, he added. Internet