British Airways offers luxury air service

NEW DELHI, Oct 9 (Economic Times): Close on the heels of launching its biggest ad campaign coinciding with a five billion pound investment programme, British Airways would soon introduce luxurious new first class flights on several major global routes. While the plush First Class is available on Boeing 777 planes operating to Delhi and Mumbai, British Airways is now finalising installation of the new premium products on its fleet of Boeing 747-400s which would be operating to Moscow, Singapore and all Australian destinations from April-May 2012. The airline had last month launched its biggest and a decade-long brand advertising campaign which coincides with a five-year programme of an investment of five billion pounds. BA Chief Executive Keith Williams had said the investment would benefit customers from new aircraft, new economy and premium economy cabins, a revamped First Class, better lounges across the airline's network and significant improvements at Gatwick airport in London.