Coca-Cola unveils \\\'The Happiness Flag\\\'

Thirtytwo countries are represented by their national football team in the 2014 FIFA World Cup, but the faces of football fans from 207 countries made it onto the pitch at Arena de Sao Paulo. Ahead of the opening match, Coca-Cola unveiled "The Happiness Flag" - the largest-ever, digitally produced Photomosaic® Flag. This photo mosaic includes images of 2,575 Bangladeshis,said a press release.
Over 200,000 fan images were used for "The Happiness Flag" to recreate a unique design developed by Brazilian street artist Spetoin  in collaboration with Argentinian artist Tec. The flag was digitally produced by Robert Silvers, the inventor of Photomosaic technology.
"The Happiness Flag" was placed on the pitch ahead of the opening match of the 2014 FIFA World Cup in front of an estimated global audience of over 1 billion people.Formed of 192 printed nylon fabric panels, the flag was stitched together to deliver an epic 3,015 square meterpiece of art, covering almost the entirety of the playing surface.
Shadab Khan, Country Director, Bangladesh, Coca-Cola Far East Limited, said, "Football is everyone's sport and Coca-Cola is everyone's beverage. The FIFA World Cup at Brazil 2014 provides the world's leading beverage brand - Coca-Cola - an opportunity to help celebrate football as a "force for good". Our programmes and initiatives around the football World Cup will leverage our existing partnerships in the arena of grassroots football as well as our global scale and local activations. While our association with football in Bangladesh and across the world has been long standing, the month long carnival of football starting June 12, will give us another opportunity to bring people together"