Duranta Bicycle launches no-honking campaign
Wednesday, 8 June 2022
Duranta, a bicycle brand of the country's leading business conglomerate RFL Group, has launched a campaign called 'ShobdoTraash' to create public awareness about unnecessary honking. RN Paul, Managing Director of RFL Group, inaugurated the campaign at a function held at RFL Group's office at Badda in Dhaka on Tuesday, says a press release.
The programme in-cludes training of drivers, publication of articles on the harmful effects of noise pollution in the media, dissemination of various awareness messages on social media and organising roundtable to prevent noise pollution.
Addressing the occasion, RN Paul said, "About 80 percent of the noise pollution in the country is caused by honking from different types of vehicles".
Md. Mahmudur Rah-man, Chief Operating Officer of Duranta Bicycle, said that in most cases, drivers indulge in unnecessary honking without realising the impact it can have on health. The main objective of this campaign is to make the people aware about the uncontrolled honking and its harmful effects.