Economic impact of the World Cup

What's the World Cup worth? For some, it is a cash cow and a commercial bonanza; to others, a waste of money. Is hosting the tournament worth it?
Ever wondered what the World Cup is worth? When Italian sculptor Silvio Gazzaniga designed the current trophy in 1971, it was worth US$50,000. Now the trophy is estimated to be worth US$10m. The World Cup is, however, worth much more than two human figures cast in 18 carat gold.
The way nations battle to put on the tournament implies there is considerable worth to a country in hosting football's biggest competition. Commonly used estimates indicated the past three World Cups generated  a positive economic impact of US$9 billion (Japan and South Korea in 2002); US$12 billion (Germany in 2006) and US$5 billion (South Africa in 2010).
For this year's tournament in Brazil, various forecasters have identified the positive economic impact could range from US$3 billion to US$14 billion.
Positive reports suggest the tournament would add nearly US$30 billion to Brazil's GDP between 2010 and 2014, generating 3.63m jobs per year and raising an additional US$8 billion in tax revenues. FIFA's showcase event may draw an additional 3.7m tourists the country, each of whom will spend an average of US$2,488.
There is value in the World Cup for FIFA - it is the principle revenue earner for football's world governing body. Over the four-year period up to the 2002 tournament, FIFA reported a "positive result" ( FIFA reports do not refer to "profit") of US$129m. At the end of the next four- year period in to 2006, this figure had risen to US$339 million. By 2010, FIFA's "positive result" had almost doubled to a massive US$705 million.
While many will question the ethics and morality of such revenue growth, FIFA would no doubt counter by emphasising that in 2013, the organisation spent US$183m on development projects. Mention would no doubt be made too that this year's World Cup winners will earn US$35m from a victory in the final.
FIFA's official commercial partners should be happy as well. In the run-up to the last tournament in South Africa, Adidas sold 6m football shirts, up from 3m during Germany 2006. Similarly, Visa's 2010 World Cup YouTube channel was viewed 7.5m times, 50 per cent more than it was expecting.
In short, there is a seductive argument that says: "the World Cup is worth a lot".- Internet