Emirates' inflight entertainment secures fourth consecutive Skytrax award
Tuesday, 19 August 2008
Dubai, Aug 18: Emirates has again received plaudits for its innovative inflight technology after scooping the muchcoveted Skytrax 2008 Best Airline Inflight Entertainment Award for the fourth consecutive year, says a pres release.
The airline's ice (information, communication and entertainment) and ice Digital Widescreen systems received top honours based on a passenger survey carried out by Skytrax.
From August 2007 to June 2008, more than 15 million travellers of 93 nationalities took part in Skytrax's World Airline Survey, which covered several areas of the airline industry.
The criteria for the award included the quality of inflight entertainment, best movie selection, TV and documentary programmes, and best audio choices. Quality of headsets and sound, audio programming, games selection and screen size were also considered.
Patrick Brannelly, Vice President Passenger Communications and Visual Services, said: "To win this award for the fourth consecutive year is a fantastic achievement, proving yet again that Emirates' significant investment in the inflight entertainment product is appreciated by our customers. "
Emirates has invested huge sums to provide passengers the very best inflight entertainment since 1992, when it became the first airline in the world to offer personal TV screens in all classes on its entire fleet.
In 2003, Emirates launched ice and quickly developed it into the airline industry's leading entertainment system.
The airline's ice (information, communication and entertainment) and ice Digital Widescreen systems received top honours based on a passenger survey carried out by Skytrax.
From August 2007 to June 2008, more than 15 million travellers of 93 nationalities took part in Skytrax's World Airline Survey, which covered several areas of the airline industry.
The criteria for the award included the quality of inflight entertainment, best movie selection, TV and documentary programmes, and best audio choices. Quality of headsets and sound, audio programming, games selection and screen size were also considered.
Patrick Brannelly, Vice President Passenger Communications and Visual Services, said: "To win this award for the fourth consecutive year is a fantastic achievement, proving yet again that Emirates' significant investment in the inflight entertainment product is appreciated by our customers. "
Emirates has invested huge sums to provide passengers the very best inflight entertainment since 1992, when it became the first airline in the world to offer personal TV screens in all classes on its entire fleet.
In 2003, Emirates launched ice and quickly developed it into the airline industry's leading entertainment system.