Intel
Sunday, 15 June 2008
Intel Corp has rolled out its smallest ever processors, the Atom range, betting on an emerging market which it said could be as big as 10 billion U.S. dollars, media reported.
Sean Maloney, General Manager of Intel's sales and marketing group, showed off the new Atom N270 and Atom 230 processors at the Computex trade show in Taiwan last week. The chips are designed to power mobile Internet devices (MID), as well as ultra-small PCs, called Netbooks and Nettops.
Maloney said the market for smaller, low-cost personal computers, some of which can fit in one's pocket, could be as big as 10 billion U.S. dollars, driven by demand from emerging and matured markets.
"It's a 10 billion dollar opportunity over some period of time," said Maloney.
Intel spokesman Chris Tulley said the company expects Netbook and Nettop sales to outpace growth of traditional laptops and desktops.
"We see a lot of demand for more affordable products," said Tulley. "We see an opportunity to have more devices per household and potentially one device per person."
Also at Computex, Intel unveiled new chip sets for desktop PCs. The Intel 4 Series chip sets, which include the G45, G43, P45 and P43, will be used with the 45nm Intel Core2 Duo and Intel Core2 Quad processors.
Nvidia just launched its new Tegra 600 and Tegra 650 processors targeted at the same market for next-generation mobile computers. The move foreshadows a battle between two types of chip architectures for dominance in the tiny-but-powerful computing market.
.................
Xinhuanet
Sean Maloney, General Manager of Intel's sales and marketing group, showed off the new Atom N270 and Atom 230 processors at the Computex trade show in Taiwan last week. The chips are designed to power mobile Internet devices (MID), as well as ultra-small PCs, called Netbooks and Nettops.
Maloney said the market for smaller, low-cost personal computers, some of which can fit in one's pocket, could be as big as 10 billion U.S. dollars, driven by demand from emerging and matured markets.
"It's a 10 billion dollar opportunity over some period of time," said Maloney.
Intel spokesman Chris Tulley said the company expects Netbook and Nettop sales to outpace growth of traditional laptops and desktops.
"We see a lot of demand for more affordable products," said Tulley. "We see an opportunity to have more devices per household and potentially one device per person."
Also at Computex, Intel unveiled new chip sets for desktop PCs. The Intel 4 Series chip sets, which include the G45, G43, P45 and P43, will be used with the 45nm Intel Core2 Duo and Intel Core2 Quad processors.
Nvidia just launched its new Tegra 600 and Tegra 650 processors targeted at the same market for next-generation mobile computers. The move foreshadows a battle between two types of chip architectures for dominance in the tiny-but-powerful computing market.
.................
Xinhuanet