Kohinoor Chemical holds spl product promotion campaign
FE Report | Thursday, 21 August 2008
The Kohinoor Chemical Company (Bangladesh) Limited organised a three-week long special product promotion campaign on its fairness cream, FAIR and CARE at the districts of Mymensingh, Netrokona, Jamalpur, Sherpur and Kishoregonj.
The campaign included three programmes entitled Ruper Mela, Data Hatem Tai and Massive Communication Activities targeting selective shops/outlets, traders and end-users who live in the district towns and at the adjoining areas.
At the end of this special-natured promotion campaign a meet-the-press function was held in Mymensingh recently to meet the press as well as the female and male users of this product.
Senior Vice President (Sales and Marketing) of Kohinoor Chemical Company Altaf Hossain spoke on the occasion as the resource person. High officials of the company were also present on the occasion.
Altaf Hossain explained the importance and purpose of such a programme.
The campaign included three programmes entitled Ruper Mela, Data Hatem Tai and Massive Communication Activities targeting selective shops/outlets, traders and end-users who live in the district towns and at the adjoining areas.
At the end of this special-natured promotion campaign a meet-the-press function was held in Mymensingh recently to meet the press as well as the female and male users of this product.
Senior Vice President (Sales and Marketing) of Kohinoor Chemical Company Altaf Hossain spoke on the occasion as the resource person. High officials of the company were also present on the occasion.
Altaf Hossain explained the importance and purpose of such a programme.