Novo Nordisk vows to enhance business ties with Bangladesh
Raihan M Chowdhury | Wednesday, 17 September 2014
VIENNA (Austria), Sep 16: Novo Nordisk, a leading company on diabetes care, vowed to strengthen its age-old business ties with Bangladesh as a testimony to its 'strong commitment' for the cause of the teeming millions' health-care.
"I am extremely happy with the existing operations and services of our company in Bangladesh and we are definitely contemplating to bolster the operations in the South Asian country," Mazier Mike Doustdar, senior vice president of international operations of Novo Nordisk, told The FE in an interview here today.
Vienna is hosting the 50th annual meeting of the European Association for the Study of Diabetes (EASD), the largest international conference on medicines.
As many as 153 countries are under the operation network of Mr Mazier.
"Bangladesh is our traditional business partner since 1957 and we launched many products in Bangladesh much earlier than the European countries," Mr Mazier said.
Referring to the launching of Tresiba, a basal insulin in Bangladesh's market in April of this year, he said the product received amazing response from the Bangladesh market due to its innovative edge.
He further disclosed that ryzodeg, lira glutide and ideglira are among the new upcoming products to be launched in the Bangladesh market.
Commenting on the partnership with the stakeholders in Bangladesh, Mr Mazier said the government of Bangladesh and the Diabetic Association of Bangladesh (DAB) are extremely helpful in the business growth of Novo Nordisk.
"We equally care about CSR (corporate social responsibility) and environment issues at par with the core research and development (R& D) of our company, he disclosed.
Commenting on the main theme of the ongoing conference being held in the Austrian capital, Mr Mazier said public awareness remains the cornerstone of the five-day long congress.
"Bangladeshi patients must remain careful about their life-style as diabetes is a silent killer and it also gives a bad warning to be a big disaster and in such a case there is no alternative to awareness," he added.
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