Prime Bank to render quintessential banking services to customers

Prime Bank Limited has moved to take the technology-based banking services to a superior position to let its customers avail international standard banking services from the local bank.
Md Ehsan Khasru, Managing Director and CEO of Prime Bank Ltd, said this at a press conference on Wednesday at a city hotel marking the bank's 19th founding anniversary celebration.
Quazi ASM Anisul Kabir, Deputy Managing Director and Chief Operating Officer (COO) of the bank, and Habibur Rahman, Deputy Managing Director and Chief Officer Emerging Market (COEM), among others, were present at the press briefing.
Speaking at the press conference, Mr Khasru said besides enhancing the technological advancements, the bank will continue its training programme for human resources to achieve the goal of providing technology-based standard banking services.
 "The bank is setting up the world's modern technology-based business model mainly aiming to prevent any kind of fraudulent activities," he said.
 "The bank faced a little bit problem last year; however, the problem was overcome, and the bank finally bounced bank," he said and hoped that the Prime Bank would be able to make a significant contribution to the country's economy in the near future.
The managing director shared the bank's current activities and future plans on the eve of celebrating its 19th anniversary, which started its business on April 17, 1995.
Declaring the April 17- May 16, 2014 period as the anniversary month, the bank is going to take a series of programmes during this time.
The month-long series of programmes include blood donation with the participation of employees of all hierarchy of the bank in support of the Thalassemia Hospital, art competition among the children of bank's staff to nurture their talents and countrywide get- together with the bank's customers.
The bank will also introduce the world's fourth largest credit card brand known as JCB in Bangladesh market during the anniversary month.
In the month, the bank is also set to launch a retail loan product named "home treasure", under which the customers will be able to take retail loans against their mortgaged homes.
Moreover, the bank will do promotional activities with the school banking "my first account" and biometric smart card "prime cash" round the year.
In this month, the bank is also going to launch its priority banking service at its Banani branch, where the customers can avail the service through the bank's relationship manager.
Through the Prime Bank Foundation, the bank will strengthen its position by rendering its philanthropic services on health, education and sports for the welfare of the community side by side its banking services, the MD said.
In a query, Mr Khasru laid stress on increasing investment in the real estate sector to prop up the sector as it is directly linked to around 27 other sectors including rod, cement, furniture etc.
Suggesting disbursement of loan at a low rate of interest (maximum 7 per cent) to the sector, the bank's MD urged the government to refinance rest of the fund needed to provide the loan at low interest rate.
He further said that it's the responsibility of all concerned to play a positive role so that the banking sector, which greatly contributes to the country's GDP, can sustain.