Red Cow re-enters into Bangladesh market
Friday, 11 July 2008
Red Cow trusted for more than 12 years in Bangladesh has re-entered into the market through New Zealand Dairy Products Bangladesh Limited.
Initially Red Cow, one of the pillar brands of New Zealand Dairy Products Bangladesh Ltd, had entered into the market through distributors, said a press release.
Red Cow is a product of Australia, harvested with the natural goodness of world-renowned clean, green pastures using the advanced knowledge, science and technology to make their products the best in quality.
The release said New Zealand Dairy Products Bangladesh Limited ensures the purity of the brand by bringing their products direct to the consumers in the country.
Bonlac Foods, an Australian company that is owned by 2300 dairy farmers in Victoria and Tasmania, established the brand Red Cow. In 2001 when Bonlac merged with Fonterra the ownership of the brand Red Cow was transferred to New Zealand Dairy Products Bangladesh Ltd. Since then the company continued its efforts to ensure a sustainable quality associated with this product.
Initially Red Cow, one of the pillar brands of New Zealand Dairy Products Bangladesh Ltd, had entered into the market through distributors, said a press release.
Red Cow is a product of Australia, harvested with the natural goodness of world-renowned clean, green pastures using the advanced knowledge, science and technology to make their products the best in quality.
The release said New Zealand Dairy Products Bangladesh Limited ensures the purity of the brand by bringing their products direct to the consumers in the country.
Bonlac Foods, an Australian company that is owned by 2300 dairy farmers in Victoria and Tasmania, established the brand Red Cow. In 2001 when Bonlac merged with Fonterra the ownership of the brand Red Cow was transferred to New Zealand Dairy Products Bangladesh Ltd. Since then the company continued its efforts to ensure a sustainable quality associated with this product.