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South Asia slow to hop on broadband bandwagon

Monday, 17 September 2007


COLOMBO, Sept 16 (AFP): Home to some 1.5 billion people, South Asia is paying a high price to access the Internet as service providers have been slow to deliver cheaper broadband connections, analysts say.
The region has embraced telephones, mobile phones and computers and India has a flourishing software and outsourcing industry, noted industry watchers at the first South Asia Broadband Congress here earlier this month.
But South Asia has lagged behind in hopping onto the broadband bandwagon, observed Sanjay Gupta of India's Midas Communication Technology.
"There's not enough local language content and affordable connections. Currently, broadband penetration is very low-estimated to be less than three per cent in the region-and it boils down to cost," Gupta said.
Home users in Pakistan pay the most in the region, with annual broadband prices of 2,660 dollars, followed by Bangladesh at 2,066 dollars, according to Colombo-based LIRNEasia, a regional telecom think-tank.
The same service costs 242 dollars in Sri Lanka, 223 dollars in India and 112 dollars in Maldives, said researchers at LIRNEasia, who are studying reasons for poor broadband penetration in South Asia.
In March, India logged 40 million Internet subscribers, which included 2.3 million broadband users, according to India's Department of Telecommunications.
"India needs to target 100 million broadband users by 2015 to connect homes in remote villages. To do that, operators must bring down prices," said Professor Ashok Jhunjhunwala of the Indian Institute of Technology.
"Rural broadband expansion throughout South Asia will help in education, provide remote healthcare and promote call centres in villages so computer literate people will not be forced to migrate to urban areas," he said.