Transcom Beverages official beverage partner of BCB
Sunday, 3 January 2010
Transcom Beverages Limited (TBL) signed an agreement with Bangladesh Cricket Board (BCB) to become its official beverage partner, reports BSS.
BCB held a conference Saturday at Sher-e-Bangla Stadium in Mirpur to announce the agreement between TBL and BCB on beverage matters.
BCB Acting CEO Nizam Uddin Chowdhury and Khurshid Irfan Chowdhury, General Manager of Transcom Beverages Ltd signed an agreement on behalf of BCB and TCL respectively to announce the Official beverage partner at the SBNCS, Mirpur today.
Tejinder Khurana, Country Manager- PepsiCo International, BCB Senior Vice President Mahbubul Anam, Rizwan Farouq, Managing Director of Axiom Technologies Ltd, BCB Vice President Ahmed Sajjadul Alam and Vice Chairman of BCB Marketing and Commercial Committee Syed Farhad Ahmed were all present during the brief signing ceremony.
Transcom Beverages Ltd. (TBL) was given exclusive pouring rights for aerated soft drinks colas, water, juices or energy drinks at all international and domestic matches held under BCB in Bangladesh. .
Tenure of the agreement will be of two years (1st January 2010 to 31st December 2011).
TBL will pay an amount of Tk 3.00 million (Tk Thirty lakh only) as a royalty fee for the period of 2 years commencing from 1st Jan 2010 to 31st December 2011.
TBL will provide squeezed drinking water bottles, branded drink trolleys, fridges, branded cool box, branded T-shirt for grounds men in each international series.
BCB held a conference Saturday at Sher-e-Bangla Stadium in Mirpur to announce the agreement between TBL and BCB on beverage matters.
BCB Acting CEO Nizam Uddin Chowdhury and Khurshid Irfan Chowdhury, General Manager of Transcom Beverages Ltd signed an agreement on behalf of BCB and TCL respectively to announce the Official beverage partner at the SBNCS, Mirpur today.
Tejinder Khurana, Country Manager- PepsiCo International, BCB Senior Vice President Mahbubul Anam, Rizwan Farouq, Managing Director of Axiom Technologies Ltd, BCB Vice President Ahmed Sajjadul Alam and Vice Chairman of BCB Marketing and Commercial Committee Syed Farhad Ahmed were all present during the brief signing ceremony.
Transcom Beverages Ltd. (TBL) was given exclusive pouring rights for aerated soft drinks colas, water, juices or energy drinks at all international and domestic matches held under BCB in Bangladesh. .
Tenure of the agreement will be of two years (1st January 2010 to 31st December 2011).
TBL will pay an amount of Tk 3.00 million (Tk Thirty lakh only) as a royalty fee for the period of 2 years commencing from 1st Jan 2010 to 31st December 2011.
TBL will provide squeezed drinking water bottles, branded drink trolleys, fridges, branded cool box, branded T-shirt for grounds men in each international series.