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Warid, BRAC Bank sign SMS banking deal

FE Report | Thursday, 7 August 2008


Warid Telecom Wednesday signed an agreement with BRAC Bank to introduce SMS banking service for its subscribers.

Following the signing of the agreement, Warid subscribers, who maintain accounts with BRAC Bank, will be able to get basic banking information on their mobile phones through short message service (SMS), said a press release.

Under the deal, Warid subscribers will be allowed to check their BRAC Bank account information like account balance, latest transaction details, credit card details etc. through SMS to the designated short-code 3939.

SMS banking is a mobile technology that allows one to request and receive banking information from his or her bank through SMS. Warid Telecom is introducing this service to fulfil its commitment of providing new and innovative value-added services to its customers.

Chief Executive Officer of Warid Telecom Muneer Farooqui and Managing Director and CEO of BRAC Bank A.E.A. Muhaimen signed the agreement on behalf of their respective companies at the Corporate Head Office of Warid Telecom at Banani in the city.

Chief Financial Officer (CFO) of Warid Telecom Amyn Merchant, General Manager (Sales) Mahboob Hossain, Head of Customer Service Nauman Fakhar and senior officials of BRAC Bank were also present during the signing ceremony.

Commenting on this occasion, Muneer Farooqui said "Our subscribers will be benefited from the deal as they do not need to physically visit any branch of the bank and stand in long queues to get basic banking information,"

Giving his reaction on the deal, A.E.A. Muhaimen said, "It will improve our customer service significantly and make our banking services more convenient and easy for our customers."

He said, being a new-generation private commercial bank, BRAC Bank is committed to serving its clients in a sound and professional way.

Since inception in July, 2001, BRAC Bank continues its focus on pursuing unexplored market niches in the small and medium enterprise business in the country.

On the other hand, since the beginning of its commercial operation in Bangladesh on May 10, 2007, Warid Telecom, which invested US$500 million to establish the state-of-the-art Next Generation Network (NGN), has acquired over 3.0 million subscribers through spreading its network to 64 districts.

Warid has aggressive plans to further invest and roll out extensive coverage across Bangladesh.