MODHUMOTI BANK INKS DEAL WITH UNITREND

Modhumoti Bank signed an agreement with Unitrend Limited (affiliated with McCANNWorldGroup) on Sunday at the bank's head office, Gulshan, Dhaka. Md. Shafiul Azam, managing director & CEO of Modhumoti Bank, and Muneer Ahmed Khan, managing director & creative chief of Unitrend Limited, signed the agreement. Under this deal, Unitrend Limited will provide comprehensive creative support to Modhumoti Bank, including brand strategy development, integrated campaign, brand & corporate communications, digital content, and end-to-end marketing communication support.