8th Communication Summit held

The 8th edition of Communication Summit was held in the capital on Saturday.

The theme for this year's Communication Summit was 'Creativity Matters'.

The summit is a flagship initiative of Bangladesh Brand Forum that brings together creative professionals from diverse sectors to share knowledge, said a statement.

Around 300 professionals attended the daylong summit which took place in Le Meridien Dhaka. Meghna Group of Industries presented this year's Communication Summit.

Speaking on the occasion Mr. Shariful Islam, Founder & Managing Director of Bangladesh Brand Forum said, "In the age of technology and social media, creativity will remain as the key driver for the communication industry and brand building."

During the summit, a MoU was signed between Bangladesh Brand Forum and a2i (Access to Information) with a vision to ensure growth and value addition of youth countrywide. The parties will work together on crucial issues like Skill for Employment, Innovation, Engaging NRBs, District Branding, and Human Development Media.

The keynote speakers of the summit were Tay Guan Hin, Founder and Chief Creative Officer, TGH Collective, Former Creative Director - Global Executive, South East Asia JWT; Ali Shabaz, Chief Creative Officer, Grey MENA (Middle East & North Africa); Jayen Mehta, Managing Director (in-charge), Amul Dairy, Anand; and Samuel Diaz Fernandez, Founder and Program Director, School of Slow Media.