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First-ever discount festival to be held in Dec

Renowned companies to offer discounts of up to 75pc


FE REPORT | July 02, 2026 00:00:00


A three-day shopping festival offering consumers exclusive access to massive retail discounts under one roof will be held in Dhaka this December.

The event styled 'Dhaka Discount Fest 2026' will take place from December 10 to 12 at the Bangladesh-China Friendship Conference Center (BCFCC) in Agargaon.

The festival is expected to bring together 250 local and international brands and businesses, giving discounts of up to 75 per cent on a wide range of products.

Organisers of the event made the announcement at a press conference held at a city hotel on Wednesday.

The event will be organised by EventCom, with Ventora Communications Limited serving as the strategic partner.

Organisers believe that the event aims to become South Asia's largest discount festival, featuring renowned brands and companies from Bangladesh as well as India, Pakistan, Afghanistan, Bhutan, Nepal, Sri Lanka, the Maldives, and several countries across Asia and Europe.

Speaking on the occasion, Taslim Amin Shovon, Project Director of Dhaka Discount Fest 2026, said the event would help strengthen Bangladesh's retail sector, improve brand-consumer relationships, and contribute to the development of a more dynamic brand ecosystem.

Shafiqul Islam, Head of Operations of the festival, said,"Dhaka Discount Fest 2026 is the first initiative of its kind in Bangladesh" he said.

Jinnat Ara Bari, Chief Facilitator for Women Empowerment at the event, said the festival would provide an important platform for women-led businesses.

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