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Markets tend to act like emotional soccer fans

June 14, 2018 00:00:00


LONDON, June 13 (Reuters): The World Cup kicks off in Russia on Thursday and investors should be warned that financial markets tend to act like any emotional soccer fan during the matches - they go quiet and nervy and don't like losing.

More than two-thirds (43) of the 64 games in this year's tournament will be played during European or Latin American trading hours which has been shown to significantly change market behavior.

During the 2010 World Cup in South Africa - the last to have similarly timed matches to those in Russia - stock market trading volumes dropped an average of 55 per cent when the country's teams were playing, according to a study.

In soccer-mad Brazil and Argentina the reduction was even more pronounced at 75 per cent and 80 per cent respectively. It fell 38 per cent in Europe and 43 per cent in the United States, while big moments like goals cut activity a further 5.0 per cent.

"People are distracted so it is bound to happen again, that would be my take," said Michael Ehrmann, the European Central Bank's head of monetary policy research and co-author of the analysis.

Ehrmann plans to do more analysis on this tournament and with 35 games in market hours in the first two weeks alone - probably more than any World Cup in history - there will be no shortage of data to crunch.

The original study, which looked at 15 major countries, found trading volumes dropped by a third on average even when a market's own team wasn't playing.

When they were involved, trading activity was already down 40 per cent by the time the pre-match national anthems played and remained subdued for 45 minutes after the final whistle.

Bond markets were also affected. German government bond trading almost halved during three of Germany's 2006 and 2010 World Cup games.

Stock indexes became 21 per cent less correlated than normal with global price moves as well, underscoring how just how differently news and information get processed during big games.

Ehrmann's latest World Cup research plans to show what kind of things markets do still react to even if traders are watching a match.

He expects to look at 15-20 games but preliminary findings from the 2010 data "suggest that relatively more salient information still gets priced, but relatively less salient - stock-specific - information gets priced less," he said.

Other work he and his colleague have already done highlights some very acute anomalies too.

Shares in computer chip firm STMicroelectronics for example, which trade both in Italy and France, were priced lower in Milan as Italy got knocked out in 2010 and vice versa when France were eliminated.

That builds on other studies that have shown how influential soccer results can be on markets.

A 2007 study by three academics showed that going out of a World Cup can knock almost 50 basis points off a national index the next day, which would be worth more than 10 billion pounds ($13.4 billion) for a large global market like London.


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COMPANY YCP HIGH LOW CLOSE %CHG
NTLTUBES 110.0 121.0 111.6 119.8 8.9091%
FINEFOODS 35.5 39.0 34.8 38.4 8.169%
UPGDCL 304.9 331.5 305.0 324.4 6.3955%
REPUBLIC 28.4 30.4 29.0 30.0 5.6338%
STYLECRAFT 3512.7 3688.3 3570.9 3688.1 4.9933%
ICBAMCL2ND 6.6 7.0 6.5 6.9 4.5455%
ICBAGRANI1 6.9 7.2 7.2 7.2 4.3478%
NAHEEACP 80.6 85.9 80.8 83.8 3.9702%
ATLASBANG 127.0 133.0 127.0 131.0 3.1496%
PRAGATILIF 129.4 138.0 117.0 133.4 3.0912%
COMPANY YCP HIGH LOW CLOSE %CHG
FINEFOODS 38.8 39.0 34.8 36.0 7.7778%
NTLTUBES 119.0 121.0 111.6 112.5 5.7778%
UPGDCL 321.8 331.5 305.0 305.1 5.4736%
EBL1STMF 7.5 7.7 7.2 7.2 4.1667%
PREMIERCEM 77.7 77.7 75.1 75.1 3.4621%
ISLAMIINS 21.4 21.8 20.7 20.7 3.3816%
RELIANCE1 9.5 9.5 9.2 9.2 3.2609%
ATLASBANG 131.1 133.0 127.0 127.0 3.2283%
STYLECRAFT 3682.6 3688.3 3570.9 3571.0 3.1252%
ICBAMCL2ND 6.8 7.0 6.5 6.6 3.0303%
COMPANY YCP HIGH LOW CLOSE %CHG
ETL 15.0 13.0 9.9 10.4 -30.6667%
INTECH 66.8 67.0 60.2 60.5 -9.4311%
MLDYEING 22.8 23.5 20.8 20.9 -8.3333%
KPCL 130.9 131.6 118.0 121.0 -7.563%
VFSTDL 28.7 28.8 26.1 26.6 -7.3171%
PDL 18.1 18.0 16.5 16.8 -7.1823%
PRIMETEX 31.8 32.0 29.3 29.6 -6.9182%
POPULARLIF 119.4 120.0 110.0 111.3 -6.7839%
HRTEX 43.6 44.1 40.3 40.7 -6.6514%
SAFKOSPINN 21.1 21.6 19.5 19.7 -6.6351%
COMPANY YCP HIGH LOW CLOSE %CHG
ETL 10.5 13.0 9.9 13.0 -19.2308%
SHURWID 22.1 25.0 22.1 24.6 -10.1626%
INTECH 60.2 67.0 60.2 67.0 -10.1493%
CVOPRL 155.1 172.5 155.1 172.0 -9.8256%
KPCL 119.1 131.6 118.0 131.6 -9.4985%
MLDYEING 21.0 23.5 20.8 23.2 -9.4828%
SAFKOSPINN 19.7 21.6 19.5 21.5 -8.3721%
METROSPIN 8.3 9.0 8.3 9.0 -7.7778%
POPULARLIF 110.3 120.0 110.0 119.0 -7.3109%
VFSTDL 26.7 28.8 26.1 28.8 -7.2917%