Cloud kitchens, also known as ghost kitchens, are rapidly changing the food industry in Bangladesh. These kitchens operate without physical restaurants, focusing entirely on food delivery through online food delivery platforms. This model allows businesses to save on costs related to rent, utilities, and staff, making it an attractive option for new food entrepreneurs. As more people prefer ordering food online, cloud kitchens have become an essential part of the food delivery ecosystem in urban areas.
In cities like Dhaka, where busy lifestyles demand quick and convenient meal options, cloud kitchens are meeting the growing demand for affordable food. They enable restaurant owners to offer a wide range of cuisines without the need for a storefront. Entrepreneurs can experiment with new food ideas and reach a broad audience, while customers enjoy greater variety and convenience. Advanced technologies help manage orders efficiently, ensuring a smooth customer experience.
Despite the growth of cloud kitchens, challenges remain, such as fierce competition and the need to maintain food quality during delivery. Additionally, building a loyal customer base can be difficult. However, as the demand for online food delivery continues to increase, cloud kitchens are well-positioned to thrive in Bangladesh, offering a cost-effective and innovative solution for both businesses and consumers.
Alfi Shaharin Ridita
Student
Department of Finance and Accounting
North South University
alfi.ridita@northsouth.edu