Social media and behaviour of young generation

FE Team | Published: November 25, 2025 19:31:44

The rapid pace of modern civilisation, propelled by information technology, has transformed the way we communicate, learn and entertain ourselves. Social media, in particular, have become central to the lives of Bangladesh's youth, with platforms like Facebook, YouTube, Instagram, TikTok, WhatsApp and Snapchat occupying hours of their daily lives. Consequently, these platforms are shaping the mindset, behaviour and expectations of the young generation. Social media have become an "invisible dwelling" where youth both learn and, at times, lose themselves.
The primary drivers of social media addiction are psychological and biological. The release of dopamine when receiving a 'like' or comment provides temporary pleasure, creating a compulsion to repeat the behaviour. The number of followers, likes, and comments can give a false sense of social acceptance and self-worth. Fear of missing out (FOMO), exposure to rapidly changing content and easy accessibility further reinforce excessive usage. Often, families remain unaware of the extent of this dependence.
Excessive use of social media has significant consequences. Concentration and academic performance decline as the brain becomes accustomed to instant gratification. Constant comparison with curated online lives can cause frustration, low self-esteem or depression. Real-life relationships suffer, loneliness rises, and the risk of cybercrime, online fraud, and exposure to inappropriate content increases. Health problems such as sleep disturbance, headaches, eye strain, and obesity are emerging as "digital diseases."
Once, youth spent leisure time playing outdoors, reading, debating, or socialising face-to-face, forging deep and sincere connections. Today, screen-based interaction dominates: online games replace fields, YouTube replaces books, and virtual filters replace real-life experiences. While social media have brought convenience, those have also weakened human connection and behavioural maturity.
However, social media also have positive aspects. Those allows quick access to news, educational resources, skill development, and engagement in global movements such as climate change awareness. Many have even created successful careers online. The key lies in balance. Used wisely, social media can enrich lives; misused, it can become a trap.
Sadia Islam Kasfia
Student
Jagannath University