Oracle OpenWorld San Francisco begins September 21

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FE Report
New sustainability-focused conference programme will help customers and partners attending Oracle OpenWorld® San Francisco 2008 "green" their businesses, address compliance and sustainability issues, and showcase best business practices that help companies minimize their environmental impact.
The Oracle OpenWorld Green Programme scheduled from September 21 to 25 will include the Green Room - Four days filled with 19 sessions that delve into the effect an increased focus on sustainability has on business.
Hot topics will include a "Great Debate" on the environment and the economy, trends for the green enterprise, trends for green IT and eco-best practices, and a session with Oracle Chairman Jeff Henley on Oracle's own green efforts.
The Green Marketplace - Dedicated exhibits that showcase solutions in sustainability and the role technology can play in helping companies go green. Highlights will include:
Companies including 2future Oy, Accenture, ESS-Home, IBM, PG&E, Sun Microsystems, Inc., The Nature Conservancy, Voltaire, Xerox and Zogix.
The Oracle OpenWorld Farmers Market, featuring samples and goods for sale from local sustainable producers including: Eco Citizen, Elixir Olive Oil, Farm Fresh to You, flourchylde Bakery, Food and Vine, Hidden Star Orchards, Laloo's Goat's Milk Ice Cream Company, Marshall's Farm Natural Honey, New Belgium Brewing Company and TCHO Chocolates.
For the first time, Oracle will host the "Empowering the Green Enterprise" awards. The awards will recognize Oracle customers and partners who are using Oracle's products to reduce their costs, improve their business efficiencies and measure their sustainability efforts through green business practices.
Oracle OpenWorld will also take comprehensive steps to help reduce the conference's overall footprint by working closely with its partners, exhibitors, conference attendees, local hotels, Moscone Center and the City of San Francisco.
The event will incorporate and expand upon the company's green business practices and the principles of Reduce, Reuse and Recycle (three R's) to help create an event with the lowest possible environmental impact.