Mastercard in collaboration with Eastern Bank PLC (EBL) introduced the world's first biometric metal credit card, marking a significant leap forward in Bangladesh's payment technology landscape.
Bangladesh Bank Governor Dr. Ahsan H. Mansur unveiled the biometric metal card at a ceremony held at a city hotel on Saturday, says a statement.
Park Young Sik, Ambassador of the Republic of Korea; Fredrik Karlsrud, Chargé d'affaires, Embassy of Norway in Bangladesh; Ali Reza Iftekhar, Managing Director and CEO, Eastern Bank; and Syed Mohammad Kamal, Country Manager, Bangladesh, Mastercard; were present on the occasion.
The launching of the card was co-powered by IDEX Biometrics, Kona I, and Infineon Technologies.
The new card will empower Mastercard cardholders to authenticate in-store purchases effortlessly using just their fingerprint, eliminating the need for PINs or signatures.
Leveraging advanced biometric technology, it will ensure that only the authorised user can complete the transaction, safeguarding sensitive financial data and setting a new benchmark for secure, premium payment experiences.
This exclusive World Elite Mastercard credit card will also unlock a host of premium privileges through Mastercard's Priceless Specials platform, such as: a complimentary one-night stay at luxury hotels; A free gourmet meal at top restaurants across Asia Pacific; Exclusive rooftop dining at CÉ LA VI, Marina Bay Sands, Singapore, plus a SG$100 voucher; Access to over 46 premium golf clubs, including TPC courses operated by the PGA TOUR.
The new card will also enable additional perks for cardholders, including Global data roaming with Flexiroam; Discounted car rentals from Hertz; USD 1,000 off Uniworld river cruises; Fast-track elite memberships with hotel loyalty programs like GHA DISCOVERY, HoteLux, Wyndham Rewards, and I Prefer.
Further, cardholders will gain access to exclusive and specially curated experiences through Mastercard's globally renowned Priceless platform. They will also be able to enjoy complimentary access to over 1,300 airport lounges worldwide through Mastercard's LoungeKey program.