Experts for more motivational campaign on condom use to check AIDS effectively


FE Team | Published: August 13, 2007 00:00:00 | Updated: February 01, 2018 00:00:00


The nation could arrange a strong motivational campaign on the experience of previous success to further educate the target segment of the population and motivate them to accept use of condoms for dual benefit of prevention of AIDS and of unexpected birth, reports BSS.
According to Social Marketing Company, promotion of the use of condoms is an effective measure to birth control and reduce infection of HIV and other sexually transmitted diseases (STD) although most campaigns for bringing social change have high consensus related to drug abuse, smoking cessation, immunisation and others enjoying popular support.
Campaigns to bring change in the outlook of the people about birth control prejudice and possible infection related to sexual activities are a few among them.
Most social motivational campaigns have been limited to health sector aimed primarily at improving maternal and child health and reducing infant mortality.
In the mid-eighties Social Marketing Company initiated campaigns concerning health and family planning, using birth control measures and for the first time such social motivational campaigns have achieved the greatest possible success.
They observed that family planning campaign achieved immense popularity among the target group where use of condoms and oral contraceptive pills were encouraged among the rural people.
Many people still remember one of the slogan of the family planning campaign "Earlier I was a fool, now I am intelligent". Since that campaign, a platform for further analysis of the current AIDS problem has already been created.
An independent study by "Adhikari", an NGO on knowledge, attitude and perception (KAP) of commercial sex workers (CSW) regarding the use of condoms carried out recently pointed out CSWs are at high risk of having STDs and they suffer from different health complications and diseases.
The study conducted on 3,000 sex workers to measure KAP on STDs and AIDS whose ages are between 15 and 40 years found that there is no mandatory provision to use condoms, nearly cent per cent of them have to negotiate about the use of condoms with their clients.
The study said that the sex workers, who are staying in brothels have been living under pressure from different corners, have no way to come out from there.

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