LONDON, Mar 20 (AFP): Everton manager Roberto Martinez said the team's results in the final 10 matches of this season will have more of an impact upon recruitment than a renewal of a sponsorship deal with a Thai beer company.
The Merseyside club announced Thursday they had extended their shirt agreement with Chang beer, which is now worth more than £16 million ($26 million) over the next three years.
However, the deal is dwarfed by agreements secured by the likes of neighbours Liverpool and Premier League rivals Arsenal worth £20 million and £30 million respectively.
But Martinez said where Everton, currently sixth in the Premier League, finish and whether they qualify for European football would be the key influence on how attractive a move to Goodison Park would be for potential new players.
"Obviously the sponsorship deal with Chang is a relationship which has been over 10 years and you don't get these relationships in Premier League clubs and we value that," Martinez said.
Martinez looking to finish with a flourish
FE Team | Published: March 21, 2014 00:00:00 | Updated: November 30, 2026 06:01:00
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