Brazil's Nubank shakes up market

SAO PAULO, Nov 22, 2021 (AFP): With 48 million clients, pop star Anitta on its board and a viral ad set to the beats of Brazilian funk, Nubank, a new digital-only bank, is shaking up the market in Brazil -- and now eying a $50 billion entry on Wall Street.

Launched in 2013 by an international trio of fintech entrepreneurs, the Sao Paulo neobank will make its initial public offering on the New York Stock Exchange on December 9, consolidating its meteoric rise.