IDLC Finance launches SME Advantage Card

IDLC Finance Ltd, a non-bank financial institution of the country, has launched its SME Advantage Card, a loyalty programme that provides privileges at select life-style outlets for SME entrepreneurs.

Deputy Governor of Bangladesh Bank Abul Quasem launched the SME Advantage Card in the city recently, said a press release.

The SME Advantage Card will be made available to all SME customers of IDLC Finance.

In his address, Deputy Governor Abul Quasem said, "This kind of initiative would help the SME entrepreneurs of Bangladesh to connect with each other and create a platform to expand their businesses."

Addressing the launching ceremony, Chief Executive Officer (CEO) and Managing Director of IDLC Finance Selim RF Hussain said, "IDLC is committed to providing a wide range of non-financial services for its valued clients. The 'SME Advantage Card' for SME entrepreneurs is the first such initiative in Bangladesh and is the first of the many non-financial services that IDLC has pledged to introduce."

Among others, General Manager of SME & Special Programmes Department of Bangladesh Bank Swapan Kumar Roy, Deputy Managing Director & CFO of IDLC Finance HM Ziaul Hoque Khan and General Manager and Head of SME Zahid Ibne Hai were present on the occasion.