Lenovo launches new product portfolio
August 20, 2014 00:00:00
Lenovo, the world's number one PC maker (as per the Q1FY 2014 IDC report), Tuesday announced its new product portfolio, backed by a focused partner strategy to increase its market presence as a PC+ leader in Bangladesh.
Lenovo continues to deploy its 'Protect and Attack' strategy aimed at protecting core markets like China and attacking emerging markets like Bangladesh. In sync with this plan, Lenovo has launched its first exclusive PC+ store in Dhaka.
Speaking on the occasion, Amar Babu, Managing Director, Lenovo India said, "Bangladesh plays a very important role in our plans to consolidate Lenovo's position in the APAC region. The pace at which consumers are adopting technology in the country is growing rapidly. We are aggressively looking to expand our market presence through next generation computing devices that will provide a compelling experience to our customers in Bangladesh. Together with our partners we are poised to achieve double digit growth and take the leap into PC+ through our range of innovative products."