Grameenphone's 'alo' launches Eid campaign with smart solutions for loved ones

Grameenphone has launched its Eid campaign for alo, an innovative Internet of Things (IoT) ecosystem, introducing its first-ever television commercial (TVC) alongside a range of exclusive offers.

The campaign showcases how alo's smart devices help users care for loved ones, making life safer, more connected, and effortless.

The emotionally resonant TVC follows a young man maintaining a distant yet caring relationship with his father, monitoring him through the alo Indoor CCTV Camera.

The narrative underscores how technology can bridge emotional and physical gaps.

To make these smart solutions more accessible, Grameenphone is offering special

deals from March 26 to April 10. Customers buying the alo Indoor CCTV Camera will receive a BDT 1,000 voucher.

Purchases via the MyGP app come with a 5GB data bonus, while Star users will receive added perks including a 10% discount.

Daraz buyers also qualify for the voucher. Purchasers of the Gas Detector and Vehicle Tracker will each receive a BDT 500 voucher.

Farha Naz Zaman, CMO of Grameenphone, said the campaign reflects the company's journey toward becoming a telco-tech provider focused on meaningful, customer-centric innovation.

For more on alo and its offers, visit the Grameenphone website or the MyGP app.