Akij brings Spanish brand Simon to Bangladesh

Simon, a world-renowned Spanish brand specialising in switches, sockets, lighting, and smart home solutions, has officially been launched in Bangladesh.

Akij Electrics and Electronics Limited, a subsidiary of the Akij Venture Group and distributor of Simon products, launched the brand at a grand ceremony held at a city hotel on Thursday.

The event unveiled Simon's premium series of switches, sockets, and smart home solutions.

As part of the launch, a two-day event titled 'Akij Electricals Safety and Innovation Fest' will begin today at the Sonargaon Hotel in Dhaka.

The festival, which will run from 10 am to 8 pm daily, will showcase Simon's premium range of switches, sockets, smart home systems, and lighting solutions. Guests will have the opportunity to interact with the products and experience their features firsthand.

Simon, established in 1916, operates in more than 90 countries around the world and is well-known for its high-quality switch, socket, lighting and smart home system products. Through its partnership with Akij Venture Group, Simon has brought a new experience of aesthetics, modern technology and smart lifestyle to Bangladesh.

Addressing the launching ceremony, Sheikh Shamim Uddin, Chairman of Akij Venture Group, said "We are very delighted to bring Simon's 109 years of experience and innovation to Bangladesh. We believe this partnership will provide consumers in Bangladesh with safe, modern, and premium electrical solutions."

"With European smart technology and the highest safety standards, we aim to set new benchmarks in the country's electrical industry," he added.

The event was attended by Mr. Kim, Strategy Director (Spain) of SIMON Group; Derek Dai, Business Director of SIMON APAC; senior officials of Akij Venture Group and SIMON, and high officials of government and private organisations.