Eastern Bank launches 'EBL Priority Next Gen'

FE Team | Published: December 05, 2025 22:41:51

Eastern Bank's Priority Banking division has launched 'EBL Priority Next Gen', a bespoke banking segment for the next generation leaders. Prospective youth leaders are seen with Ali Reza Iftekhar, Managing Director; M. Khorshed Anowar, Deputy Managing Director; Sabbir Ahmed, Country Manager, VISA-Bangladesh, Nepal and Bhutan; Sarmin Atik, EBL Head of Liability and Wealth Management, Tanzeri Hoque, Head of Priority and Women Banking of EBL at the launching ceremony held at a city hotel on Friday.

Eastern Bank PLC (EBL) unveils EBL Priority Next Gen, a bespoke banking segment created for the next generation of achievers-young visionaries poised to carry forward the values, ambition and legacy of EBL's Priority families at an exclusive launch evening at Sky Ballroom at Le Meridian, says a Press Release.
EBL Priority Next Gen offers a thoughtfully curated suite of lifestyle privileges, personalized wealth solutions, wellness benefits, global conveniences and seamless travel experiences-crafted to match the pace, passion and purpose of tomorrow's leaders.
From dedicated relationship support to gourmet indulgences, from premium lounges to everyday lifestyle enhancements, EBL Priority Next Gen is designed to elevate the way its members live, move and succeed.
The grand launch event, themed "Prive", brought together young achievers, innovators and emerging leaders-celebrating a generation that dreams differently, moves faster and embraces opportunity with confidence.
Ali Reza Iftekhar, Managing Director of EBL, said, "Everything we have built-every milestone-has been shaped by trust, excellence and an unwavering commitment to our customers.”