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Samsung launches 98-inch TV

June 26, 2026 00:00:00


To celebrate the electric excitement of the World Cup season, Samsung has officially introduced its massive 98-inch Crystal UHD TV (U9000H) to the Bangladesh market.

This is the first time they are launching a TV of this size, says a press release.

This gigantic UHD model includes AI Football Mode and Color Booster Pro. These help optimize colors and tune the pitch to look realistic, just like grass does under stadium lights. Additionally, Motion Xcelerator 144Hz keeps fast-paced sequences smooth and sharp.

This 98-inch display redefines large-screen viewing without compromising picture quality. The NQ4 AI Gen2 Processor 4K AI Upscaling engine enhances picture clarity, boosts contrast, and optimizes sound quality.

Audio also gets similar attention in this new model. With AI Sound Controller, this TV can separate voice and background sounds. The 98-inch UHD also provides sound with surround effects and improves commentary clarity, making the stadium atmosphere come alive on the screen.

Speaking at the launch, Shahriar Bin Lutfor, Director and Head of Business, Consumer Electronics Division, Samsung Bangladesh, stated, "The World Cup brings with it energy unlike anything else. With our new 98-inch TV, we want viewers in Bangladesh to feel that energy up close as though they have a seat at the stadium itself."

The TV is priced at 459,900 taka and is available at the Samsung partner outlets - Electra International, Transcom Digital, and RangseMart.


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