Singer Bangladesh launched a new series of refrigerators with unique features at a ceremony in Dhaka recently. Managing Director & CEO of Singer Bangladesh MHM Fairoz and other high officials were present at the event Singer Bangladesh has introduced a new series of refrigerators that has unique features to keep fruits and vegetables fresh as well as to preserve vitamins for a longer period, says a press release.
With European design and technology, the refrigerators -- 'Fresh-O-Logy' and 'NutriLock' -- seamlessly fit into the modern household, with the sole purpose of making everyday life easier and better. These unique features are introduced to Bangladesh consumers by Singer for the very first time.
This new series of refrigerators were unveiled at a ceremony in Dhaka recently in presence of Managing Director & CEO of Singer Bangladesh Limited MHM Fairoz. Among others, Marketing Director Chandana Samarasinghe, Sales Directors Kazi Rafiqul Islam, Director-Technology & Innovation Hakan Altinisik, General Manager-Corporate Sales Ashgar Hossain, Senior Manager-Product Farhan Azhar and other high officials were present at the launching ceremony.
Singer has loaded the new series of refrigerator with unprecedented features and technologies which are certified by international quality assurance provider InterTek (UK).
Singer Fresh-O-Logy is an innovative technology that helps keep the vegetables & fruits fresh up to 20 days. This is accomplished by intelligent monitoring and controlling of both the air temperature and humidity in the crisper box.
New Singer refrigerators are also equipped with NutriLock technology that preserves vitamins (such as vitamin A and C) in fruits and vegetables in the crisper box by simulating the 24-hour sun cycle. The sun emits blue, green and red lights in different parts of the day. NutriLock technology mimics this natural light cycle to ensure preservation of vitamins for longer period of time.
© 2026 - All Rights with The Financial Express
