Unilever to acquire yogurt brand Yasso


FE Team | Published: June 15, 2023 23:38:17


Unilever to acquire yogurt brand Yasso


Unilever said on Wednesday it is set to acquire frozen yogurt brand Yasso Holdings in North America, adding to its roster of premium ice-cream brands like Ben & Jerry's, Magnum, and Talenti, reports Reuters.
The consumer goods giant said its acquisition of Boulder, Colorado-based Yasso falls in line with its strategy to upscale the ice cream division and cater to rising demand for healthier snack options.
Unilever did not disclose financial details related to the deal, which is set to close in the third quarter of 2023.

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